Role description
Title: Communications and Marketing Assistant
Contract: 16 hours per week (2 days). 2 year contract, renewal subject to funding
Location: Remote and at the London LGBTQ+ Community Centre
Salary: £24,000 full-time pa; pro rata
Reports to: Communications and Marketing Manager
Key contacts: Communications and Marketing Manager, Events and Outreach Lead, Centre Assistant
Closing date: 5pm on Sunday 9 June 2024
Interviews will take place the week commencing Monday 24 June 2024. The successful candidate will start on Thursday 1 August. Please note if we receive a high number of submissions, we’ll close applications earlier than the deadline listed.
The London LGBTQ+ Community Centre is an award-winning charity launched by a team of volunteers in 2017. In December 2021 we opened our first physical space in London’s bankside.
Our mission is to provide London with a sober, intersectional, intergenerational, community centre and café where all LGBTQ+ people feel welcome and supported, can build connections, and flourish. Our vision is for a more connected, belonging and thriving LGBTQ+ community in London.
This is a very exciting time at the Centre. In the last year, our team has grown considerably and we’re looking for someone to support our Communications and Marketing Manager to promote the Centre and the community.
Overall purpose of the role
A key responsibility of the Communications and Marketing Assistant will be to promote our programme of community-led events at the Centre – an exciting mix of community events, sports and wellbeing sessions, arts and crafts and the widest range of workshops and meet-ups. With an average of 25 events weekly, in 2023 we hosted over 600 public activities, attended by over 5,000 people.
Our online platforms have grown significantly in the last two years – we now have over 26k followers on Instagram, 11.5k on Twitter/X and over 5k on Facebook and Eventbrite.
As we continue to evolve, we’re looking into the future of the Centre and how we can reach even more LGBTQ+ people across London. Therefore, this is a crucial role to market the Centre – so people know we’re here! – and to tell the stories of the community who use the space.
Benefits
Despite being a young, small organisation, we are working hard to create a workplace where everyone feels supported to perform at their best. Therefore we currently offer the following benefits:
- Holiday allowance of 25 days, increasing yearly after two years of service
- Employer pension contribution of 3%
- Access to an employee helpline to help you deal with personal or professional concerns
- A holistic wellbeing package
- DBS funded by employer
- Ongoing training opportunities to support with career development, including annual learning and development opportunities shaped to your needs
- Flexible working
- Being part of a small organisation where you can really see your impact
- Working alongside a range of other LGBT+ organisations
Key responsibilities and duties
Social media management
- Scheduling and posting content on our main social media accounts (Instagram, Facebook, Twitter/X, TikTok, LinkedIn)
- Keeping up-to-date with new changes to social media channels and trends to inform our content
Email newsletter management
- Creating our weekly email newsletter via Mailchimp
- Working alongside our Communications and Marketing Manager to develop new content
Event marketing
- Creating and updating event pages via Eventbrite
- Communication with events facilitators about marketing for their events
- Collaborating with events facilitators to create marketing materials (i.e IG Reels) to promote events
Content creation
- Writing copy for a wide range of platforms (online and print)
- Creating graphics for social media and email promotion of events on Canva
- Designing print marketing materials
- Filming and editing IG Reels and TikTok’s at the Centre
Tracking and reporting
- Recording analytics across all our platforms to inform our content going forward
- Through analytics review, recommend ideas to develop our communications strategy
Community management
- Responding to queries from the community via DM’s, comments and email inbox
Ad-hoc responsibilities as and where required.
Is this role for you?
While some of the criteria are essential; we would love to learn more about what your unique experience can bring to the team. So please do not be discouraged if you do not meet some of the elements outlined below.
Shortlisting criteria: E = essential D = desirable
Professional experience
| Experience managing social media accounts including Instagram, TikTok Facebook and/or Twitter/X | E |
| Experience managing an email newsletter (i.e MailChimp) | D |
| Writing engaging and accessible copy for different platforms (i.e social media, website, print) and audiences | E |
| Experience responding to community/customer queries online | D |
| Designing social media graphics for different platforms and audiences (i.e. Canva) | E |
| Designing print materials (i.e. banners, posters, reports) | D |
| Filming and editing IG Reels, TikTok’s and/or YouTube Shorts | D |
| Tracking analytics and key performance indicators (KPIs) | D |
| Experience telling the stories of multiple marginalised communities with kindness at its core | D |
Note: the experience listed could either be in a professional (voluntary or paid employment) or personal capacity (for example, you run an account reviewing books on TikTok).
Personal qualities
| Commitment to equality, civil rights, and LGBTQ+ rights | E |
| An engaging, passionate, energetic human | E |
| Knowledge of the charity sector in general and the LGBTQ+ community in particular | D |
| Experience working with communities in general and the LGBTQ+ in particular | D |
| Excellent interpersonal skills | E |
| Someone who can work self sufficiently and in a team environment | E |
| Strives for high quality work and ensures other people meet this standard | E |
Ready to apply?
As a Communications and Marketing Assistant who will support the team in content creation, as well as to make this process as accessible and inclusive as possible, we’d like you to be as creative as possible with your application. These are the options to apply:
Option 1) A cover letter of no more than two sides of A4 and your CV
Option 2) A two-minute max video introducing yourself and your experience and your CV
For either option, you can also send us a portfolio showcasing your experience instead of a more traditional CV.
Please send your files to [email protected] before 5pm on Sunday 9 June 2024.
Should the content be too large, please use a Google Drive folder or WeTransfer.
Please add the following information to the subject line: Communications and Marketing Assistant Application
We particularly welcome applications from trans, non-binary and POC candidates. We are a disability positive employer and we welcome the opportunity to provide reasonable adjustments as defined by the Equality Act 2010 during the interview process and upon appointment. Please inform us if you feel you meet this criteria.
This role has been funded by the National Lottery’s Community Fund.